Choosing a Website Host

One of the biggest challenges a small business can face is creating a website. If you don’t have the money to hire an outside source to build your website for you, it seems the only thing left to do is to build one yourself. Here’s the good news: It’s not as hard as you might think. Well, it CAN be difficult if you choose a website host that is more or less meant for those who are fluent in the language of website development and technology.

Fortunately, there are website hosts that took into consideration that not everyone who needs to build a website graduated from MIT. There are actually a number of website hosts out there that walk you through the steps of creating a website and make the process easy, fun, and affordable.

So, which one is right for you?

apple-camera-desk-office.jpgGenerally when I meet with clients who need assistance in website development, there are two web builders I refer them to: Wix and Weebly. These, in my opinion, are the easiest web builders to navigate. However, I understand that not everyone feels the same way. It’s always important that you research different web builders and what they offer. Maybe find a couple that you’re interested in and create an account with them. Take the time to play around with the site and their different features and see if this is a site you would be able to manage. The good news is that most web builders give you the chance to build pages, make changes and play around on the site before publishing your website to the public. This gives you the ability to take your time without feeling rushed. You can always save your progress and come back to it later.

If I meet with a client who just wants to shop around and see what’s available, but isn’t sure where to start, I give them a copy of the following chart to review.

This chart breaks down the most commonly used website builders and the pros/cons of each. You also have the ability to access and read a full review of each one. I feel this gives a good, solid overview of the key features each website has to offer.

When you’re ready to create your website; do your research, have friends/family provide constructive criticism, and make any necessary adjustments. Once your website is published to the public, you can still go in and make changes or update your products and services. It doesn’t take a computer wiz to create a website, it just takes time, research, and a little ingenuity.

Ready to build your website? Check out the link below:
Tips for Building Your Small Business Website

Mindy Lee
Advisor/Marketing Coordinator

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