Category Archives: Uncategorized

Social Media for Brick & Mortar Businesses

Now more than ever, people will research a business online before they set foot inside the store. It is for this reason that it is imperative small businesses maintain an active and engaging online presence. The problem is, many small … Continue reading

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This Tote Bag Shows Why Fonts Matter

When it comes to designing marketing materials, something I’ve noticed with a lot of small businesses is a disregard for using proper fonts. I get it. Thinking about fonts is probably not at the top of your list when you’re … Continue reading

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Prairie Glass Studio Celebrates Fifth Anniversary

Original article posted to the Topeka Capital-Journal June 10, 2017. Artistic ability shown at an early age has helped Kymm Ledbetter in her life and business, allowing her to create a world for herself and the community by producing beautiful fused … Continue reading

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5 Rules of Design

The line between good design and bad design can be crossed by simply using the wrong font. Design, just like any other profession out there, has rules to it, and breaking those rules can be the difference in getting a … Continue reading

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5 Strategic Digital Marketing Priorities of 2017

When it comes to the world of marketing, it seems to constantly change at a rapid pace that feels impossible to keep up with. Between changing consumer preferences and the frequent updates to social media platforms, it can feel pretty … Continue reading

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Goals, Success & Reflection

Often when I work with small business owners, we discover that underlying whatever problem brought them to see me is a lack of clarity about direction. Even motivated individuals can lack an understanding of what they want out of their … Continue reading

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Finding My Way…with Books

Inspired by children with special needs and their families, and hopes of creating a more inclusive and accepting environment, Jo Mach, Vera Lynne Stroup-Rentier and Mary Birdsell started Finding My Way Books in 2013. They observed that children with disabilities … Continue reading

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