Tag Archives: company

Does Your Website Need an Update?

How do you know it’s time to update your website? Something to keep in mind is that when it comes to redesigning a website, there is no specific timeline that needs to be followed. According to Christian Riggs, president of … Continue reading

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This Tote Bag Shows Why Fonts Matter

When it comes to designing marketing materials, something I’ve noticed with a lot of small businesses is a disregard for using proper fonts. I get it. Thinking about fonts is probably not at the top of your list when you’re … Continue reading

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Congratulations and Good Luck to Loretta’s Artisanal Bakery & Cafe

Congratulations to Loretta Lopez on the opening of Loretta’s Artisanal Bakery and Café Loretta came to the Kansas SBDC at WU for assistance with writing a business plan for starting her bakery and for navigating the logistics of starting a … Continue reading

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Should Small Businesses Have a Social Media Policy?

Many small businesses do not have a social media policy and there are a number of reasons for this. First there is a lack of awareness of what it is and why a small business might need one. Second, small … Continue reading

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Guerrilla Marketing for your Business

Advertising can be an expensive path to travel down, especially as a small business with a very limited budget. Getting a 30-second ad on a radio station can cost you anywhere from a couple hundred to a couple thousand dollars, … Continue reading

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Thinking about Closing Your Business?

Deciding to close a business that you have put your heart, soul, time and energy into can be a difficult decision. Even if your business is profitable, there may be reasons why you might elect to close doors. Here are … Continue reading

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An Interest in Habits

I find habits endlessly fascinating. My interest in the subject first began when I was a philosophy student reading Aristotle’s Nicomachean Ethics. Aristotle described virtues (such as magnanimity) and vices (such as irascibility) as dispositions of character formed by how … Continue reading

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